Privacy Policy

1. Introduction

Welcome to Total Home Hero LLC (“we,” “us,” “our,” or “Total Home Hero”), a Wisconsin Limited Liability Company and licensed Dwelling Contractor (License No. 3821-DCFR). We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our services, or interact with us in Wisconsin and surrounding areas.

By using our website or services, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with our policies and practices, please do not use our services.

2. Information We Collect

2.1 Personal Information

We may collect the following types of personal information:

• Contact Information: Name, email address, phone number, mailing address within Wisconsin and neighboring states
• Account Information: Username, password, and account preferences
• Payment Information: Credit card details, billing address, and payment history
• Property Information: Wisconsin property address, property type, service history, and maintenance records
• Service Request Information: Home service needs, preferred appointment times, special instructions, access information
• Communication Records: Records of your interactions with us, including emails, phone calls, text messages, and in-person consultations

2.2 Automatically Collected Information

When you visit our website, we automatically collect usage data (IP address, browser type, pages visited), device information, general location data based on IP address, and information through cookies and tracking technologies including Google Analytics. See Section 6.4 for details and opt-out options.

2.3 SMS and Text Message Consent

2.4 Information from Third Parties

We may receive information about you from service providers, public property records (Wisconsin Department of Revenue, county assessor offices), credit reporting agencies (for certain services), and social media platforms if you connect your account.

3. How We Use Your Information

We use the collected information to provide and schedule home services; process payments and issue invoices; communicate with you about appointments, updates, and customer support; send marketing communications (with your consent); analyze service demand patterns; comply with Wisconsin law and licensing requirements; verify credentials and conduct background checks; and maintain proper insurance records.

4. How We Share Your Information

4.1 Key Service Providers and Platforms

• Jobber — our primary scheduling, invoicing, and CRM platform. Jobber processes customer contact information, service history, appointment data, and payment records on our behalf. Learn more at getjobber.com/privacy.
• Google Analytics — we use Google Analytics to understand how visitors use our website. You can opt out using the Google Analytics Opt-out Browser Add-on. See Google’s Privacy Policy for more information.
• Payment processors and financial institutions
• Email and SMS communication services
• Web hosting providers
• Background check and verification services

4.2 Review Platforms

We may encourage customers to leave reviews on Google Business Profile and Facebook. When you interact with these platforms, your information is subject to their own privacy policies: Google Privacy Policy | Facebook Privacy Policy.

4.3 Legal Requirements

We may disclose your information if required by Wisconsin state law, federal law, or in response to court orders, subpoenas, or compliance requirements from the Wisconsin Department of Safety and Professional Services, Wisconsin Department of Revenue, or municipal building departments.

4.4 Business Transfers

In connection with any merger, sale, or acquisition of our business, your information may be transferred to the acquiring party.

4.5 Property-Related Disclosures

With your consent, we may share service records with real estate agents, home inspectors, or future property owners.

4.6 Emergency Situations

We may share information without your consent in emergency situations to protect health, safety, or property.

4.7 Aggregated Data

We may share aggregated or anonymized information that cannot reasonably be used to identify you.

5. Data Retention

Active customer records and service history are retained for the duration of the business relationship plus 7 years (Wisconsin business record requirements). Payment information is retained for 7 years per IRS and Wisconsin Department of Revenue requirements. Website activity logs are retained for 2 years. Marketing data is retained until you opt out. Retention may be extended if required by Wisconsin law or ongoing litigation.

6. Your Rights and Choices

6.1 Access and Correction

You have the right to access and update your personal information by logging into your account, calling (715) 661-6447, or emailing Jim@TotalHomeHeroWI.com.

6.2 Deletion

You may request deletion of your personal information, subject to exceptions for records required by Wisconsin law, tax purposes, warranty claims, and legal compliance.

6.3 Opt-Out of Marketing

You can opt out of marketing communications by clicking “unsubscribe” in our emails, replying STOP to SMS messages, calling (715) 661-6447, or emailing Jim@TotalHomeHeroWI.com. Transactional service messages are not affected by marketing opt-outs.

6.4 Cookie and Analytics Preferences

We use cookies and Google Analytics to improve our website experience. You can control cookies through your browser settings. To opt out of Google Analytics, use the Google Analytics Opt-out Browser Add-on.

6.5 Data Portability

You may request a copy of your personal information in a commonly used electronic format.

7. Security Measures

We implement SSL/TLS encryption for data transmission, encrypted databases and secure cloud storage, role-based access controls and multi-factor authentication, background checks for all technicians and employees, regular privacy and security training, vendor security requirements, and breach response procedures in accordance with Wisconsin Statute § 134.98.

8. Third-Party Links

Our website may contain links to third-party websites not operated by Total Home Hero LLC. We are not responsible for the privacy practices of these third parties and encourage you to review their privacy policies.

9. Children’s Privacy

Our services are not intended for individuals under 18. If you believe your child has provided us with personal information, please contact us at Jim@TotalHomeHeroWI.com and we will promptly delete it.

10. Data Storage and Processing

Your information is stored and processed primarily within the United States. Some service providers, including Jobber and Google, may process data on servers located internationally. All such transfers are conducted with appropriate safeguards.

11. Wisconsin-Specific Information

11.1 Wisconsin Data Breach Notification

In compliance with Wisconsin Statute § 134.98, if we experience a data breach compromising your personal information, we will notify you without unreasonable delay by email, written notice, telephone contact, or website posting.

11.2 Wisconsin Public Records

Certain business records may be subject to public records requests under Wisconsin’s Open Records Law (Wis. Stat. §§ 19.31–19.39) if Total Home Hero contracts with Wisconsin governmental entities.

11.3 Wisconsin Business Licensing

Total Home Hero LLC operates as a licensed Wisconsin Dwelling Contractor (License No. 3821-DCFR) under qualifier James Seefeldt (License No. 3996-DCQ) and as a Wisconsin-certified lead-safe renovation firm (DHS Certification No. 2883900). License information is available through the Wisconsin Department of Safety and Professional Services.

12. California Privacy Rights (CCPA)

If you are a California resident receiving services in California, you have rights under the California Consumer Privacy Act. Please contact us for information about exercising CCPA rights.

13. Updates to This Privacy Policy

We may update this Privacy Policy to reflect changes in our practices, Wisconsin law, or for operational reasons. We will notify you of material changes by posting an updated policy, emailing customers with active accounts, and posting notice on our website homepage for 30 days.

Total Home Hero LLC — Wisconsin Limited Liability Company. Serving Wisconsin homeowners with quality and integrity since 2025.